COVID-19 Executive Briefing: April 2nd

Discerning hooks, help, or heresy

On Friday afternoon, Congress approved the Coronavirus Aid, Relief and Economic Security (CARES) Act, an economic relief plan for individuals and businesses. The implications of the stimulus bill are being rapidly interpreted by experts. Although designed for employers of all sizes, we know that an infusion of money will not help us discover the new normal.

While the headlines and talking heads are reporting very real and painful losses, companies in our network continue to share positive stories of unexpected wins and testimonies of God’s provision and grace.

What we’ve found is that the biggest winners are not necessarily the biggest players.

C12 Member company Camp Gladiator operates a nationwide group outdoor fitness program and equipped all 1,000 trainers to conduct live virtual workouts. With social distancing and shelter-in-place orders in most markets, they are staying mission true by continuing to promote healthy living while their customers are restricted to their homes.

Another C12 Member, Chad Epperson, Owner/CEO of United Treating & Distribution, took the opportunity in the midst of dire circumstances to declare to a network of thousands of industry leaders throughout North America, where he places his hope and how he and his company are responding. In his e-letter, he writes,

“One of our core values is ‘Thankfulness – Be thankful in every situation and bless others.’ …  God is not surprised or unconcerned by the events that are happening in our world today. We remain faithful in knowing that God is in control, and our hope is in Jesus Christ. We are standing in hope, not fear, for we know faith produces endurance. We can endure this trial together and find the good in this situation.”

This week, C12 CEO Mike Sharrow helps us clear the fog to rightly view the circumstances and opportunities ahead. Hear the stories from our community, and be inspired.

 

Resources & Guidance for COVID-19

 

Resources to Act:

 

Government Resources:

 

Insight & Analysis:

 

Perspective Pieces:

Crises can create opportunity and competition, but the bond between the business leaders in C12 Peer Advisory Groups strengthens their resiliency by working together to find solutions.

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